Dandy Vision Scanner

Meet Vision - the world’s smartest intraoral scanner. Trained on over 10 million scans, it combines incredible speed with AI-powered precision to redefine digital dentistry.


Premium. High-tech. Fast.


The Vision needed to be sleeker, darker, and more exclusive than the core branding. The goal was to highlight it’s premium quality by introducing it’s own word mark and system without distancing itself from the main brand.

Role

Designer, Manager

Team

Cristen Post

Lead Designer

Lauren King Thompson

Brand Marketing Senior Manager

Renee Haufmann

Copywriter

Shannon Greenbaum

Project Manager

Justin Gabbert

VP of Growth Marketing

How we achieved it

We turned down the lights.

We darkened our core teal into something that would maximize contrast between the white body of the scanner.

We introduced mystery.

Bringing in misty halos, blurred silhouettes and gradients brought an element of intrigue without feeling disruptive.

We let the scanner do the talking.

Show, don’t tell. The Vision was the main actor, and the branding was simply the stage.

Packaging

by Prime Studio

Company apparel

@1995 East Village, New York City, NY

South Side, Pittsburgh, PA